Turn Clicks Into Clients
Traffic is just the beginning. At Market King Media, we take what you already have — your website, your funnel, your ads — and optimize every step of the journey to increase conversions. We don’t guess. We use proven systems, behavioral data, and battle-tested tactics to turn visitors into buyers.
- A/B Testing (Split Testing)
- Behavioral Analytics
- Funnel Optimization
- Tools We Use
- Conversion Psychology
- Key CRO Metrics
MARKETING KING MEDIA
Conversion Rate Optimization That Turns Browsers Into Buyers
What is CRO — In Simple Words
Conversion Rate Optimization (CRO) is all about making more people do what you want them to do on your website — whether that’s buying, signing up, booking a call, or taking any key action.
It’s not about driving more traffic. It’s about turning your existing traffic into results.
We do this by analyzing how users behave, finding friction points, testing variations, and optimizing every single element — from headlines to call-to-action buttons — until your website becomes a conversion machine.
✅ It’s science, psychology, and smart design — all working together to boost your ROI.
Most Agencies “Guess.” We Test, Track, and Dominate.
A lot of agencies and freelancers treat CRO like a checklist item — throwing in a pop-up, changing a button color, and hoping for results. Here’s what they typically get wrong — and how we’re different:
❌ What Others Do:
- Rely on templates without understanding your audience
- Skip user behavior analysis
- Don’t A/B test — or test the wrong things
- Focus only on design, not on strategy
- Make decisions based on opinions, not data
- Ignore mobile optimization and user flow
✅ What We Do at Market King Media:
- Deep-dive into real user behavior using heatmaps and session recordings
- Build a custom strategy based on your funnel, product, and goals
- Run continuous A/B tests to constantly improve performance
- Leverage psychological triggers (urgency, trust, social proof)
- Create mobile-first experiences
- Focus on scalable ROI, not just cosmetic changes
what you get
From first click to final checkout — we optimize every step.
We don’t just make changes. We build systems that convert, retain, and scale.
Conversion Funnel Analysis & Optimization
We map out your entire conversion journey — from landing page to checkout. Then, we break down each step to identify where users drop off, what’s causing friction, and how to fix it. Whether it’s poor navigation, confusing layout, or weak messaging, we find the leaks in your funnel and seal them with high-impact optimizations.
✅ Full-funnel diagnostics (homepage, product, cart, checkout)
✅ UX flow improvements
✅ Drop-off point identification
✅ Conversion path restructuring
A/B Testing & Multivariate Testing
No more guessing. We run controlled experiments on key page elements — headlines, images, CTAs, pricing displays, layouts — to see what works best in real-world conditions. Every test is backed by data, and every win stacks up to create massive ROI.
✅ Ongoing A/B & multivariate testing
✅ Hypothesis-based testing plans
✅ Split testing on key page elements
✅ Test reporting, tracking, and optimization
User Behavior Tracking & Heatmaps
We use tools like Hotjar and Crazy Egg to watch how your visitors behave — where they click, scroll, get confused, or drop off. This isn’t just data — it’s real-time insight into your users’ experience. Then we use it to shape a smoother, smarter site.
✅ Session recordings & scroll maps
✅ Click heatmaps to identify high/low engagement zones
✅ On-page user journey flow analysis
✅ Form analysis (where people stop filling forms)
Copy, Design & CTA Optimization
Words sell. Design guides. CTAs close. We refine all three to make sure your pages not only look good but perform better. We tweak messaging, adjust design elements, and power up your call-to-actions to drive more clicks, leads, and conversions.
✅ Headline + subheadline optimization
✅ Conversion-focused copywriting
✅ CTA positioning and language tweaks
✅ Visual layout enhancements for better flow and engagement
Creating Success
We Don’t Just Change Pages — We Change Outcomes
Massive Increase in Leads and Sales
More visitors are taking action — whether that’s buying, booking, or signing up. Our CRO strategy turns passive browsers into engaged, ready-to-buy users.
Shorter Sales Cycles, Higher Conversions
We eliminate the fluff and focus on clarity. Your site becomes a faster, smoother, high-trust journey — and that gets people to say “yes” quicker.
Better ROI from All Your Marketing Channels
Paid ads, SEO, social traffic — they all get better when your site is optimized. CRO multiplies your return on every marketing dollar spent.
“Numerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Clients typically see 10–50% increases in conversion rates over the first 60–90 days. Depending on your traffic and offer, results can vary — but we always aim for high-impact changes from the start.
We run a full CRO audit of your site — using behavior tracking, heatmaps, user recordings, and analytics. This reveals friction points, drop-offs, and missed opportunities. We then create a roadmap to fix them.
We optimize everything that converts — from full websites to single-product landing pages, sales funnels, lead forms, and even checkout flows. If it moves users closer to a goal, we optimize it.
CRO is most powerful when it’s ongoing. Markets evolve. User behavior shifts. We offer monthly testing, updates, and data-driven changes to ensure your conversion rates keep climbing.
